FULL-SERVICE BRAND DESIGN STUDIO
Built for
the shelf
the space
the screen
and every form your brand takes
Designing in Ottawa, Canada
Partnering with founders worldwide
Your customers might not know why
the bottle caught their eye,
the storefront sign made them slow down,
or the hotel key felt too good to leave behind
But they don’t need to understand the dozens of decisions behind your brand to get that little thrill of finding something that feels made for them.
That feeling takes hold when every creative choice follows one clear thread, giving each element of your brand a reason to belong.
Brand Identity
Signage
Social Media Templates
Campaign Creative
Naming
Packaging
Website Development
Merchandising
Every form your brand takes begins with…
The Brand Plan
You might already know you need a brand, website, packaging, signage, or the whole lot.
The Brand Plan is the first step in creating them.
Over three weeks, we’ll turn everything in your head into a researched creative direction for your brand. You’ll leave knowing what your brand needs, why it matters, and how we can bring it to life.
Solitude Soapworks
- Sentimental apple tree
- Adirondack soap shed
- Loud rock music
increased orders, products stocked by local hotels, trademarked logo.
Nautilus Watamu
- Family history
- Watamu’s coast
- Greek architecture
successful launch and positive guest feedback about their stay.
Good Sense
- Household tiles
- Not-your-grandma’s cleaning
- Everyday practicality
premium packaging and a cohesive brand across product and website.
Form + Flow is the brand design studio for ambitious founders creating products people reach for and places they can’t wait to step into
Led by designer and creative director Tasha Romano, Form + Flow brings together business strategy, consumer psychology, and an eye for tiny details. We build brands flexible enough to keep up with what your business does next, and keep working with you to launch each new product, location, or campaign.
“Not only did Tasha help enhance and implement the building blocks for my brand, but she also helped me get really clear on my brand vision and mission. She and the Form + Flow team were able to understand and encompass that vision in every single step along the way, from the brand design to the website.”